#ArtsMatterDay Across the Commonwealth: A Rousing Online Day of Action

 

On October 26 residents across Massachusetts celebrated the 5th annual #ArtsMatterDay. This year’s Arts Matter Day was the biggest one yet, with more than 750 participants creating and sharing more than 1,500 posts. The hashtags #ArtsMatterDay and #ArtsMatter both trended in Boston with 23,000 engagements and reached more than 1.5 million individuals.

Participants included 15 Massachusetts politicians, celebrities such as Saturday Night Live alumnus and Lexington native Rachel Dratch, and cultural institutions such as the Museum of Fine Arts, the Isabella Stewart Gardner Museum, Express Yourself, and the Boston Asian American Film Festival. In addition to the outpouring support from the Massachusetts arts community and its supporters, we also saw posts from as far away as California and Pakistan.

Arts Matter Day also generated live events across the state, from the 2nd annual JArts Shabbats to the New Bedford Cultural Council’s community group photo and BU Arts’ Polaroid photo booth in their student center. For social media highlights, check out a recap of the day.

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